FORD FIRST AUTOMAKER TO JOIN THE CLIMATE REGISTRY

Ford becomes Founding Reporter of the new voluntary North American facility CO2 reporting initiative.

* Ford is the first automaker to join The Climate Registry.
* Ford participates in other greenhouse gas emissions initiatives around the globe including the Chicago Climate Exchange (CCX), Mexican GHG Program, Philippine GHG Accounting and Reporting Program, Australian GHG Challenge Plus Program, EU Emissions Trading Scheme and Canadian GHG Challenge Registry.
* Ford recently was the first automaker to submit a voluntary GHG report in China for its Changan Ford Mazda Automobile Co., Ltd. facility in Chongqing, China.

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Winners: Smart, Audi and Acura
Loosers: Land Rover, Saab and Volvo

Read the Desrosiers report

Photo Spyder Team

April 24, 2008, Spyder Announcements
SPYDER RYDERS WELCOMED HOME
After 10 years in the making, BRP has begun waving bittersweet goodbyes to their newborn Spyders as they roll off the assembly line. As proud parents, BRP would like to bring their roadsters back home and host Spyder Ryders (and the Spyders of course) to The Inaugural Valcourt Homecoming Owners Event in Valcourt, QC, Friday, June 6 and Saturday, June 7, 2008.

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This spring, transform your car into a MINI.
05/01/2008

Whtiby, Ontario. Get rid of your old car and get into MINI! MINI Canada launched its spring marketing campaign with an all-new, all Canadian initiative. The campaign invites consumers to get rid of their current car (by various means) in order to get a MINI.
Hitting the streets in Toronto, Montreal and Vancouver, this latest campaign leverages a wide variety of mediums to connect with the public. Out-of-home media such as billboards, transit shelters, underground parking lots and street level media is complemented with a strong online presence. Prospects who are excited by the advertising and venture online to learn more and engage with the brand are treated with a unique, interactive two-way communication module on the homepage of MINI.CA.

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LAND ROVER CANADA REALIGNS PRICES ACROSS MODEL RANGE

BRAMALEA, ON, May 1, 2008 — Land Rover Canada today announced price realignment on the MSRP on all 2008 Land Rover models offered in Canada.

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GM and Mascoma Enter into Biofuels Relationship
Automaker to Help Speed One-Step Cellulose-to-Fuels Process to Market
WASHINGTON, May 1 – General Motors Corp. and Mascoma Corp. today announced a strategic relationship to develop cellulosic ethanol focused on Mascoma’s single-step biochemical conversion of non-grain biomass into low-carbon alternative fuels to help address increasing energy demand.
The relationship, which includes an undisclosed equity investment by GM, complements an earlier investment in a cellulosic ethanol startup that uses a thermo-chemical process to make ethanol from non-grain sources.
“Taken together, these technologies represent what we see as the best in the cellulosic ethanol future and cover the spectrum in science and commercialization,” GM President Fritz Henderson said. “Demonstrating the viability of sustainable non-grain based ethanol is critical to developing the infrastructure to support the flex-fuel vehicle market.”

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Rally d’Italia Sardegna: 25 countries at the start line
59 crews in the entry list of the World Rally Championship race

The crews in the entry list of the Rally d’Italia Sardegna are 59. This is the sixth race of the World Rally Championship 2008, scheduled from 15th to 18th May with the start and the finish in Porto Cervo and the headquarters in Olbia. The manufacturers present are 7 and the countries, which are the witnesses of the international level of the event, are 25(Italy, France, Spain, Finland, Norway, Great Britain, Australian, Belgian, Argentine, Sweden, Zimbabwe, Netherlands, Esthonia, Czech Republic, Poland, Germany, Lithuania, Ireland, Serbia-Montenegro, Luxemburg, San Marino, Romania, Turkey, Slovenia and Japan).

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UW students unveil emission-free hydrogen fuel-cell vehicle

WATERLOO, Ont. (Wednesday, April 30, 2008) — A team of students from the University of Waterloo unveiled its innovative emission-free hydrogen fuel-cell vehicle as part of the final year of Challenge X, a multi-year North American competition to develop sustainable transportation solutions.

The Alternative Fuels Team at UW showcased its green vehicle in the Direct Energy Centre at Exhibition Place in Toronto. The team’s cutting-edge technology has allowed UW to be the first university in the world to successfully build a hydrogen fuel-cell vehicle that produces no emissions, only water. Visitors at Exhibition Place spent the day riding in — and in some cases driving — the team’s vehicle.

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Mitsubishi Motors’ Global C-Segment Platform Continues To Drive
Brand As Demand Within Compact Vehicle Segment Increases

Lancer And Outlander Receive Industry Recognition
For Versatility, Technology And Appeal

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