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Lotus HQ and Test Track is now on Google Street View

Posted on 02. Dec, 2009 by webmestre in Europe, Uncategorized

Lotus HQ and Test Track is now on Google Street View

The iconic British sports car manufacturer opens its doors for an
exclusive behind the scenes tour of the site and a virtual drive around
the famous Lotus Test Track.

Lotus invited Google to record a testing session of selected Lotus cars
and to give fans of the legendary British sports car brand a chance to
look around normally hidden areas of the Lotus Headquarters in Hethel,
Norfolk. On the Lotus test track, sharp eyed Street View users will spot
the Lotus 2-Eleven being driven quickly and enthusiastically (just as it
is intended to be!), a research and development Lotus Exige 265E which
is fuelled by sustainable, environmentally friendly ethanol and a number
of prototypes of the new Lotus Evora.

Nigel Marshall, Head of Facilities Management for Lotus said, “We
decided to give Street View users an opportunity to look around part of
the Lotus HQ and to virtually drive the Hethel Test Track. Only a select
number of drivers have driven the Lotus circuit over the years, but now
anyone can get a closer look at where some of the most iconic British
sports and racing cars have been tested and developed. To see some
dynamic track driving of the Lotus 2-Eleven just check out the North
Hairpin!”

Matthew Prestopino, Google’s Head of Street View Operations in Europe
said, “Being invited to come and drive alongside some of the UK’s
coolest cars was a real treat. This is the first ever circuit in the UK
to be photographed for Street View and car fans are going to love taking
a virtual tour and locating their favourite Lotus cars in action on the
track”.

The Street View of the Lotus Headquarters can be viewed here:

http://3.ly/LotusCarFactoryGoogleStreetView

Users can access street-level imagery of the Lotus site by zooming into
the lowest level on Google Maps, or by dragging the orange “Pegman” icon
on the left-hand side of the map onto a blue highlighted road such as
the Lotus test track.
Source Lotus Group

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Tags: Google Street View, lotus, Technology